Avoid #MobileGeddon and Earn CASH!

What is Responsive Web Design and Why is it Important

Is your website mobile responsive? If not, you should read my latest article I wrote for BlogHer, where I discuss mobile response and Google's April 21st algorithm change, and how it will affect your placement in Google organic search results. Just in case you are short on time, here is a little snippet: Mobile response is the Google Gold Standard If you are worried about your SEO -- and you should be -- you should be worried about building a responsive site. This is especially true … [Continue reading...]

Free High Quality Stock Photos: Top Three Picks

Free High Quality Stock Photos Elaine Griffin Designs

One of the most difficult hurdles of blogging or creating visual content for your brand is finding high quality images that can be used to create great visuals. This was especially true when I first began blogging and starting my business, but fortunately, in recent years this has changed. There are now several places to find free high quality stock photos to create stunning visual content. Here are my top three. Pixaby Pixabay is a service that offers free high quality images licensed … [Continue reading...]

3 Simple Rules for Pairing Fonts on BlogHer

Pairing Fonts Pacifico and Francois One Elaine Griffin Designs

Hello everyone! This week I am featured on BlogHer, with the post 3 Simple Rules for Pairing Fonts Every Blogger Should Know. This is part of their new series, BlogHer University. Not only did I have the pleasure of writing the post, but also participating in a Twitter chat. You can find the full #BlogHerU chats here, and the BlogHer University January Schedule here. Don't miss out - chats are every Tuesday and Thursday. Enjoy the post! … [Continue reading...]

6 Small Blog Design Changes That Make a Big Splash

6 Small Blog Design Changes that Make a Big Splash

Blogging is, or should be like, having a conversation. There is give and take, and the environment where the conversation is happening should be warm and welcoming. Not loud and distracting. While your blog and website design should reflect who you are and what your blog or business is about, it is important to remember that you are also designing for your potential readers and clients. People you hope to build a relationship with. Here are six of the most common blog design mistakes I see … [Continue reading...]

Social Media Marketing for Small Business: Why, What, and How

social-media-marketing-for-small-business-infographic-elaine-griffin-designs

*I recently had the pleasure of speaking to the Trumansburg Area Chamber of Commerce about social media marketing. Below is my presentation turned into a blog post and infographic.* Social Media Marketing for Small Business: Why, What, and How I know for many people running a small business, social media and blogging sometimes invoke some negative feelings and imagery. We imagine blogging as something for over-achieving homemakers. In our personal lives, many of us think of social media as a … [Continue reading...]

5 WordPress Plugins for Increased User Functionality

Black Studio TinyMCE Visual Editor Widget Panel

Plugins are a great way to ease in the design of a WordPress website, and they also increase a site's functionality. Some plugins can help our clients when our job is done. While we designers should not render ourselves obsolete, I do feel like it is our responsibility to give clients increased functionality, and the confidence to harness it themselves. The five following plugins do just that. 5 WordPress Plugins for Increased User Functionality Black Studio TinyMCE Widget I’ve written … [Continue reading...]

7 Questions to Ask a Prospective Design Client

Prospective Client Questionnaire

When I am approached about logo and/or web design services, one of the first things I do is send the prospective design client a questionnaire, whether or not I've been hired yet. These seven questions help me get to know prospective clients better—which makes my job easier, and allows me to give each client the best design possible. My questionnaire is a mix of design and marketing questions that will encourage potential clients to think not only about what kind of design they want, but also … [Continue reading...]

Top 7 WordPress Plugins for New Bloggers

Top 7 WordPress Plugins for New Bloggers

There is no doubt that plugins are a great way to boost WordPress functionality and versatility. They are also a great way to help clients learn to use their site effectively, and to help them increase their visibility and grow their community. Here are my top seven WordPress plugins to get any client who is new to blogging started with a bang. WordPress SEO, by Joost de Valk This is the famous SEO plugin by Yoast, and it is a must for new bloggers. It is a great way to help your clients … [Continue reading...]